4K HDR PROCESSOR X1™
Our powerful processor uses advanced algorithms to cut noise and boost detail. With an
even clearer 4K signal, everything you watch is closer to 4K quality, full of life-like colour
4K X-REALITY™ PRO
Images filmed in 2K and even Full HD are upscaled close to 4K resolution by 4K X-Reality™ PRO using a unique 4K database.
Powered by our 4K HDR Processor X1™, this TV reproduces colour it in a way that humans find beautiful. See a wider palette of colours with an enhanced range of hue and saturation, allowing natural shades and precise details to be seen, even in dark scenes.
Enjoy smooth and sharp fast-moving sequences with Motionflow™ XR. This innovative
technology creates and inserts extra frames between the original ones. It compares key
visual factors on successive frames, then calculates the split second of missing action in the sequences.
Designed to complement the sound quality and slimness of the TV with its unique new shape, the X-Balanced Speaker drives movies and music with clear sound.
EXPERIENCE THE THRILLS OF THE THEATRE WITH DOLBY ATMOS
See all your favourite movies in a new way with more drama and realism on a 4K Ultra HD TV that’s designed to create a real theatre experience at home. Dolby Vision™ brings scenes to life authentically while Dolby Atmos™ fills the room with immersive sound
Sony’s unique ambient optimisation technology with light sensor automatically adjusts
picture and sound to your environment, boosting brightness in light rooms and reducing it in dark ones so you get the perfect view every time.
WORKSWITH BRAVIA CAM
Connect your BRAVIA TV with BRAVIA CAM – sold separately – for an even more immersive viewing experience.
With hands-free help from Google, you can set aside your remote and just use your voice to control your TV. Ask Google to find a specific title, search by genre, and get personalized recommendations on what to watch by saying “Ok Google, what should I watch?”. Even getanswers on screen, control smart home devices, and more.